At TIAO, we work on behalf of our membership to take on pressing policy issues that impact the Ontario tourism industry through our policy strategy and government communications. We work to ensure that the provincial government understands that tourism drives the economy and creates meaningful jobs in every region of the province.
Our policy recommendations are grounded in an Evidence Generation Strategy (EGS).
The EGS informs the solutions we pursue, ensuring that our policy recommendations are evidence-based. Our EGS is determined on a case-by-case basis but can involve member surveys, consumer research, in-depth issue investigation, feedback from our Policy Advisory Committee or working groups, and stakeholder outreach.
